Diamond Gold Hand-woven Rug | S25408 |

Gold: the colour of sunlight captured, of wheat fields swaying, of precious metal that has symbolised value and beauty across every culture and era. The Diamond Gold Hand-Woven Rug from our Hug Rug Woven collection brings this luminous warmth into your home, transforming floors into something radiant whilst making a profoundly conscious choice: every fibre is crafted from 100% recycled bottles.

The diamond pattern, woven by hand with patient intention, creates geometric harmony across the golden surface. Each diamond nestles within the next, a rhythmic repetition that calms the eye whilst providing visual interest. This is pattern as meditation, geometry as comfort. Hand-woven construction ensures subtle variations that speak of human craft: slight irregularities in tension, minute differences in texture that prove this rug's singular character. Yours will be unlike any other.

What elevates gold beyond mere colour is its transformative quality. It catches and reflects light, shifting through the day as sun moves across your space. Morning light renders it pale and gentle; afternoon sun intensifies its warmth; evening lamplight brings amber depth. This is a rug that participates in your home's changing moods, never static, always responsive.

The wool itself invites touch. Sumptuous in texture, it welcomes bare feet whether you're basking in summer warmth or seeking solace on frosty winter nights. Natural wool's inherent properties provide insulation: cool when you need it, warm when temperatures drop. This remarkable adaptability makes it perfect for both indoor sanctuaries and outdoor spaces, transitioning seamlessly from living room to garden terrace, from bedroom to patio.

Practicality weaves through beauty here. Stain-resistant by wool's very nature, it forgives the inevitable accidents that mark homes truly lived in. Machine washable at 30°C, it emerges from cleaning refreshed and ready, colours vibrant, texture intact. This is heritage craftsmanship meeting modern convenience: the comfort of natural fibres with the ease of contemporary care.

The environmental story adds depth to its beauty. What began as plastic bottles, destined for landfill or ocean, has been transformed through innovative recycling into wool-like fibres that rival natural wool in softness and durability. This is circular economy made tangible: waste reimagined as luxury, discarded materials becoming something cherished and lasting.

Part of the Hug Rug Woven collection's captivating array, the Diamond Gold allows you to create coordinated spaces or stand-alone statements. Each piece reflects eco-conscious luxury, proving that sustainability and sumptuous comfort are natural companions, not compromises.

This rug represents choice: to surround yourself with warmth and light, to support recycled textiles, to invest in pieces that serve both aesthetically and ethically. It is beauty with purpose, luxury with conscience.

WHAT IT OFFERS:

• Hand-woven wool construction: crafted from 100% recycled bottles for sustainable luxury
• Gold diamond pattern: geometric design in luminous, light-catching warmth
• Sumptuous natural texture: wool's inherent softness and comfort underfoot
• Versatile indoor/outdoor use: equally beautiful in living spaces or garden settings
• All-season comfort: naturally insulating, cool in summer, warm in winter
• Stain-resistant: wool's natural properties that forgive everyday accidents
• Machine washable at 30°C: effortless maintenance for busy lives
• Sustainable choice: transforming recycled materials into lasting beauty
• Hand-woven individuality: subtle variations that make each rug unique
• Light-responsive colour: shifts through the day as natural light changes
• Part of captivating collection: coordinating colours, designs, and sizes available

DIMENSIONS & DETAILS:

Material: 100% wool (crafted from recycled bottles)

Construction: Hand-woven for unique character

Design: Diamond pattern in gold

Suitable for: Indoor and outdoor use, all seasons

Care: Machine washable at 30°C, stain-resistant

Collection: Hug Rug Woven series

Environmental impact: Fully recycled, sustainable textile choice

CARING FOR YOUR HAND-WOVEN RUG

Wool asks little and gives generously. This rug rewards simple, attentive care.

Regular Maintenance:

Shake outdoors periodically to release embedded dust and debris. For deeper cleaning, hoover gently using a low-suction setting, passing slowly across the hand-woven surface. Wool's natural resilience maintains its lustre with minimal intervention.

Machine Washing:

When life demands it, machine wash at 30°C using a gentle wool cycle. The recycled wool fibres emerge refreshed, the gold vibrant, the diamond pattern crisp. Air dry flat in a well-ventilated space, allowing natural airflow to restore the pile. Avoid harsh detergents; wool prefers mild, natural cleaning agents that honour its organic nature.

Stain Care:

Address spills promptly by blotting gently with a clean cloth. Wool's natural stain resistance handles most accidents gracefully. For stubborn marks, spot clean with wool-safe products before washing, or simply machine wash the entire piece.

Outdoor Use:

When using outdoors, bring inside during prolonged wet weather to prevent saturation. Wool handles moisture well but prefers to dry naturally rather than remain damp for extended periods. After outdoor use, shake well and allow to air before storing or returning indoors.

Maintaining Gold's Lustre:

Position away from direct, prolonged sunlight if used indoors to preserve the gold's depth and prevent any fading. Rotate periodically to ensure even exposure to light and foot traffic, maintaining uniform colour across the surface.

Seasonal Storage:

If storing between seasons, ensure the rug is completely clean and dry. Roll rather than fold to prevent permanent creases. Store in a breathable bag (never plastic) in a cool, dry space. Natural moth deterrents like cedar or lavender protect wool during dormancy.

THE SUSTAINABILITY STORY

Every strand of this rug began as a discarded plastic bottle. Through innovative recycling processes, those bottles have been transformed into wool-like fibres that rival natural wool in softness, durability, and comfort whilst giving new life to materials that would otherwise persist for centuries as environmental burden.

This is circular economy made beautiful: taking what exists and reimagining it into something cherished, functional, lasting. By choosing this rug, you participate in that cycle, voting with your home for a more thoughtful approach to textiles and consumption.

From our Mayfair studio, we celebrate pieces like this: where environmental conscience and aesthetic beauty are inseparable, where luxury means responsibility as much as sumptuousness.

STYLING GUIDANCE

Gold possesses unique versatility, bringing warmth without overwhelming:

• With cool greys and blues: It provides luminous contrast that prevents spaces from feeling cold
• In Scandinavian interiors: It introduces warmth to minimalist whites and natural woods without disrupting clean aesthetics
• With jewel tones: It amplifies emeralds, sapphires, and deep burgundies, adding regal depth
• In neutral schemes: It elevates beiges and creams from safe to sophisticated
• With natural materials: It complements leather, wood, stone, and linen beautifully
• On patios and terraces: It brings indoor warmth outdoors, defining gathering spaces with golden glow

The diamond pattern offers geometric interest that plays beautifully against both angular modern furniture and organic, curved pieces. It provides structure without rigidity, pattern without busy-ness.

BRING THIS HOME

Transform your floors into something more: where recycled bottles become golden warmth, where geometric diamonds meet sustainable luxury, where indoor comfort extends seamlessly outdoors, and where every step reminds you that beauty, comfort, and environmental responsibility walk hand in hand.