Villeroy & Boch 1870 Short Pile Rug Alfred | S25388 |

Since 1748, Villeroy & Boch has represented European excellence in design and craftsmanship, a legacy spanning centuries of innovation and artistry. The Alfred Short Pile Rug carries this heritage forward, bringing floral bordered elegance into contemporary homes through extraordinary technical precision.

What distinguishes this rug immediately is its exceptional density: approximately 2.8 million dots per square metre, creating pattern clarity and detail that borders on photographic. This isn't rough approximation of floral motifs but rather botanical precision, each petal and leaf rendered with exquisite definition. The weave density ensures colours remain vibrant, edges stay crisp, pattern maintains its integrity through years of foot traffic.

The floral bordered design speaks of classical European textile traditions: abundant blooms framed by geometric borders, nature contained and celebrated simultaneously. This is pattern that honours historical precedent whilst remaining utterly relevant, design that transcends passing trends to achieve genuine timelessness.

Crafted from durable polypropylene, the rug balances robust construction with soft texture. The material's inherent resilience makes it perfect for high-traffic areas that demand both beauty and performance: living rooms bearing daily family life, dining areas hosting gatherings, hallways welcoming constant passage. Yet despite this durability, the pile remains soft underfoot, inviting bare feet and providing gentle cushioning.

The overlocked edges, complemented by soft fringes, provide refined finishing that speaks to quality craftsmanship. These aren't rough cut edges or hasty finishing but rather deliberate details that frame pattern with intention. The 100% latex backing ensures exceptional stability, keeping the rug precisely positioned whilst adding secure grip on smooth floors.

Compatible with underfloor heating systems, the rug welcomes warmth rising through fibres on cold mornings. The technical specifications ensure safe performance without compromising the heating system's efficiency or the rug's longevity.

To maintain its elegant appearance and preserve the extraordinary weave density's clarity, professional cleaning is recommended. This investment in specialist care ensures the rug retains its museum-quality appearance through decades of use, becoming heirloom rather than disposable décor.

This is Villeroy & Boch excellence: where centuries of expertise meet contemporary living, where technical precision serves aesthetic beauty, where European craftsmanship creates pieces worthy of passing to next generations.

WHAT IT OFFERS:

• Villeroy & Boch heritage: European excellence since 1748
• Extraordinary weave density: approximately 2.8 million dots/m² for exceptional clarity
• Floral bordered design: botanical precision with classical elegance
• Durable polypropylene: robust construction with soft texture
• Perfect for high-traffic areas: beauty meeting performance
• Overlocked edges with soft fringes: refined finishing, quality craftsmanship
• 100% latex backing: exceptional stability and secure grip
• Suitable for underfloor heating: technical compatibility without compromise
• Professional cleaning recommended: preserves appearance and longevity
• Heirloom quality: designed for decades, not disposable décor

DIMENSIONS & DETAILS: Material: Durable polypropylene pile Backing: 100% latex for enhanced stability Weave Density: Approximately 2.8 million dots per square metre Design Style: Floral bordered with classical European influence Edges: Overlocked finish with soft fringes Suitable for: High-traffic areas, underfloor heating Care: Professional cleaning recommended

CARING FOR YOUR RUG: Unroll immediately upon arrival, allow up to 7 days to settle into proper form. Fold gently in opposite direction, hoover surface, place furniture atop. For optimal maintenance and to preserve the extraordinary weave density's clarity, professional cleaning is recommended. This specialist care ensures the rug maintains its museum-quality appearance through decades of use.

BRING THIS HOME Transform your floors: where Villeroy & Boch's European heritage meets contemporary living, where 2.8 million dots create botanical precision, where floral borders frame spaces with centuries of craftsmanship expertise.